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Why NXP choose Freescale?.....NXP not the only one behind freescale

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                    Of the many reasons discussed for the NXP and Freescale deal, it is clear that the future of the connected car is a prime reason for embarking on this acquisition. The justification for the merger is a total addressable market exceeding $26 billion back in 2013, yet no player had more than 11% of the market. Now the combination of NXP Semi and Freescale will control 13% of the market with the ability to grab market share and consolidate the industry as the leader.

As per a PwC report on Automotive industry, the automotive sector promises to be a particularly dynamic driver of growth for the semiconductor industry. Not only is the semiconductor content of cars growing rapidly as they rely on greater intelligence, connectivity and sophisticated electronics, but the nature of the automotive industry model is also shifting in new directions. Concepts of product ownership will give way to service propositions to deliver mobility to consumers who will pay only for what they use. Creating and managing the systems to deliver that mobility will depend heavily on complex electronics.

Avago was behind Freescale, but got a cold feet......
As per a recent Reuters report, Avago held "advanced talks" to buy microcontroller/network processor/base station amplifier maker Freescale before the chipmaker agreed to a $16.7B deal with NXP. It got a cold feet after Freescale’s shares surged last month. Avago has struck a $6.6B deal to buy LSI, a $309M deal to buy PLX Technology and most recently, a $609M deal to buy Emulex, expanding into a number of enterprise hardware markets on the way. In the LTM, the chip industry has seen M&A deals worth $31B, and it seems that the trend is going to continue as chipmakers large and small try to reap cost and product synergies by merging with peers.
Avago could now look at expanding in different areas, from analog semiconductors to radio frequency technology, adding that it could roll up several smaller analog companies or pursue a larger acquisition. Avago's main business is its wireless segment, which last quarter accounted for about 40 percent of revenue and sells radio frequency chips for products like Apple's Inc's iPhone. The rest of its businesses are split between enterprise storage, wired infrastructure and fiber optics, as well as industrials, all areas it may seek to bulk up.

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